This article is from the Greg Kinnear FAQ, by Chris Clark crclark@dreamscape.com with numerous contributions by others.
When "Later" first aired, it was a tough sell on the NBC tour. Most of the
time the NBC Pages corralled audience members from Jay Leno's audience,
thanks to a convenient stairway placement, and enticed them with that
night's guest and offers of prizes.
The early hunt for an audience did not remain unnoticed by Greg. During
his pre-show remarks, he would joke about the time-slot and how nobody
watched the show. But, he knew "Later's" following would grow and that NBC
was pretty happy with him.
After about the sixth month, though, the need to scavenge for audience
members declined and people were actually lining up with tickets outside of
Studio 5 just to see "Later."
 
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