This article is from the Pro-Wrestling FAQ, by firstname.lastname@example.org (Dominic Macika) with numerous contributions by others.
The Memphis area has been a hot area for wrestling for decades.
It has operated out of the Mid-South Coliseum since the 1950s,
originally under the operations of Nick Gulas and Roy Welch. It
became the USWA in August, 1989 when promoter Jerry Jarrett began
copromoting the Dallas/Fort Worth area. The area has thrived
since the mid-70s on the performance of one man, Jerry Lawler.
Regular stars include Lawler, his son Brian Christopher, Bill
Dundee and announcer Lance Russell.
Fred Deaton posts regular USWA TV show reports. Here is his
description of the promotion: "A very unique local promotion with
local 'stars' and local 'story lines'. Usually involves a Mega
Heel-good guy combo persona garnering the attention, half cheers
half boos; a time honored feud that never resolves; gimmick
matches; a place for new rising or older stars to change their
routine; and a 'local' rising young star moving up."